{"id":969,"date":"2021-04-05T14:52:08","date_gmt":"2021-04-05T14:52:08","guid":{"rendered":"https:\/\/limadeathayde.com.br\/?p=969"},"modified":"2023-02-27T14:59:37","modified_gmt":"2023-02-27T14:59:37","slug":"intellectual-property","status":"publish","type":"post","link":"https:\/\/ldalaw.com.br\/en\/intellectual-property\/","title":{"rendered":"Intellectual Property"},"content":{"rendered":"\n

It is well known that protection and management of immaterial assets allows a business to develop.<\/p>\n\n\n\n

Due to exclusive rights that characterize intellectual property, holders can: (i) transform ideas into high value assts; (ii) perceive income; (iii) increase their market stake; (iv) improve their business as a hole, among other benefits.<\/p>\n\n\n\n

Moreover, intellectual property stands out because of the similar legal basis applied around the world due to international treatises administered by the World Intellectual Property Organization \u2013 WIPO and the World Trade Organization \u2013 WTO.<\/p>\n\n\n\n

Therefore, aiming to protect our client\u2019s intellectual property rights in Brazil and abroad, we offer the following solutions:<\/p>\n\n\n\n

Trademarks<\/h2>
\n
  • Conducting trademark clearance in order to mitigate risks of refusal;<\/li>
  • Preparing, filing and prosecuting trademark applications before the Brazil Patent and Trademark Office \u2013 BPTO;<\/li>
  • Internacional trademark prosecution;<\/li>
  • Monitoring trademark application filed by third parties and filling of oppositions, appeals and cancelations proceedings;<\/li>
  • Strategic management of trademark portfolios;<\/li>
  • Litigating trademark registration validity, infringement and contractual agreements.<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
    \n\n\n\n
    <\/div>\n\n\n\n

    Patents<\/h2>
    \n
    • Conducting prior art searches;<\/li>
    • Preparing, filing and prosecuting patent applications before the Brazil Patent and Trademark Office \u2013 BPTO;<\/li>
    • International patent prosecution;<\/li>
    • Providing legal opinion on the validity of third-party patents, freedom to operate \u2013 FTO and counterfeiting;<\/li>
    • Preparing, filing and prosecuting patent applications before the Brazil Patent and Trademark Office \u2013 BPTO;<\/li>
    • Strategic management of patent portfolios;<\/li>
    • Litigating patent validity, infringement and contractual agreements.<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
      \n\n\n\n
      <\/div>\n\n\n\n

      Copyrights<\/h2>
      \n
      • Advising on the copyrightability and registration of works;<\/li>
      • Strategic management of copyright portfolios;<\/li>
      • Enforcing ownership rights against infringers, including designing and implementing anti-piracy programs<\/li>
      • Defending claims against copyright infringement;<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
        \n\n\n\n
        <\/div>\n\n\n\n

        Domain Names<\/h2>
        \n
        • Registration of domain names;<\/li>
        • Litigating infringement of IP rights and ownership of domain names (cybersquatting and typosquatting);<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
          \n\n\n\n
          <\/div>\n\n\n\n

          Industrial Designs<\/h2>
          \n
          • Preparing, filing and prosecuting industrial designs applications before the Brazil Patent and Trademark Office \u2013 BPTO in order to protect ornamental characteristics of the design;<\/li>
          • Litigating industrial design infringements and defending its validity.<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
            \n\n\n\n
            <\/div>\n\n\n\n

            Trade Secret and Unfair Competition<\/h2>
            \n
            • Development of preventive and reprehensive strategies in order to protect trade secrets;<\/li>
            • Litigating unfair competition cases, such as trade dress violation, passing off and reverse passing off.<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
              \n\n\n\n
              <\/div>\n\n\n\n

              Advertising Law<\/h2>
              \n
              • Legal assistance on legal issues involving advertisement matters before the National Council for Self-Regulation in Advertising \u2013 CONAR;<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
                \n\n\n\n
                <\/div>\n\n\n\n

                Technology Transfer<\/h2>
                \n
                • Draft, negotiation and analysis of intellectual property agreements, such as licensing, technology transfer and franchising;<\/li>
                • Legal assistance before the Brazil Patent and Trademark Office \u2013 BPTO and the Brazilian Central Bank \u2013 BACEN in order to register intellectual property agreements.<\/li><\/ul>\n<\/div><\/div>\n\n\n\n
                  \n\n\n\n
                  <\/div>\n\n\n\n

                  Border Measures<\/h2>
                  \n
                  • Legal assistance and coordination with the Brazilian Customs offices to reprehend the entrance of counterfeit goods in Brazil.<\/li><\/ul>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

                    It is well known that protection and management of immaterial assets allows a business to develop. Due to exclusive rights that characterize intellectual property, holders can: (i) transform ideas into high value assts; (ii) perceive income; (iii) increase their market stake; (iv) improve their business as a hole, among other benefits. Moreover, intellectual property stands […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","_joinchat":[],"ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[9],"tags":[],"class_list":["post-969","post","type-post","status-publish","format-standard","hentry","category-areas-de-atuacao","entry"],"yoast_head":"\nIntellectual Property - Lima de Athayde Advocacia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ldalaw.com.br\/en\/intellectual-property\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Intellectual Property - Lima de Athayde Advocacia\" \/>\n<meta property=\"og:description\" content=\"It is well known that protection and management of immaterial assets allows a business to develop. 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